For the holidays my parents gave me a copy of Carl Zimmer's latest book Science Ink. To say I loved it would be an understatement. Which is why I see no point in reviewing it. There would be nothing balanced about my comments, I just think you should read it. However, Science Ink inspired me in another way, so stay with me for a moment while I make a different point.
The design of Science Ink is breathtaking. I thought it was just spot on. I honestly don't know what I would change about it. The pictures are beautiful, but beyond that - the font feels ancient and perfect, the colors are vibrant but somehow dark the way I think a book about tattoos should be, the cut outs in the cover are a clever surprise, and the rough texture of the red spine with its gold lettering is completely satisfying. The smooth mat of the page excellently frames each photograph, with just enough sheen to make it feel fresh and new. I was even obsessed with the index for crying out loud. Now, if this is starting to sound like a love letter to a book, that's because it is. Not just to a book, but to a PRINT book.
I get the purpose of digital books, I do. I envy my Mom and Dad, who have a Kindle Fire and and iPad respectively, while I'm still living in the dark ages flipping pages with my whole hands rather than just the tap of a finger. I've commuted to and from New York City on the train and subways enough times to know that carrying around a book like Jared Diamond's Guns, Germs, and Steel (which I did for two months this past summer) is a neck ache waiting to happen. Not to mention the ecological benefit to going paperless and saving all the resources (trees, water, energy) that go into making print books. I wouldn't mind having a digital platform to read on, I think it is definitely the way to go. Still, I argue that there are some books that just can't be done justice with a PDF or a picture on a screen.
Science Ink is one of those books. Not that I would ever encourage any of you digital readers to skip it - the stories behind science tattoos are clever, meaningful, funny, and astounding (as they should be) - I just think that the print version is worth taking in yourself. Reading it was an experience that attacked multiple senses, and I just don't think it would have been the same if I hadn't been holding the book in my hands. The subject matter is art, and I'm sure that has a big part in making the book so beautiful. But for me, the design set the book apart, and sent it soaring right over the top.
The experience of reading Science Ink, brought me back to a topic I played around with last semester in my multimedia journalism class. UW recently opened a new wing of the Chazen Museum of Art, and I interviewed the director Russell Panczenko about the role of an art museum in a digital world. I had some problems with the piece, chief among them that I don't know if I really got to the heart of the issue. I guess what I was trying to communicate - which Science Ink helped clarify in my mind - is that just because digital platforms make it easier to read books or look at paintings, doesn't mean that the multi-sensory experience of taking in a piece should be forgotten. That is what print books and art museums have that a little screen just doesn't. I'm all for moving forward with technology, I just don't want to lose my senses in the process. That is the point.
Here is that museum piece, I'd be interested in any comments/feedback. In the meantime, go read Science Ink! Or check out Carl Zimmer's blog The Loom, where there is a great archive of science-related tattoos, and get a little inspiration for your own body art. No seriously, go read Science Ink...